At the World Economic Forum this past January, there was a two-hour session of the program devoted to the topic of “Weak Signals.” This didn’t turn out to be a warning about bad communications infrastructure (as the crackberry addict in me feared), but instead addressed the concept of:
incipient and invisible changes of activity in a given area that are bound to have broader consequences in years to come.
In other words, a weak signal is something that is beginning to happen and could lead to a larger trend. The session explored weak signals across economics, science, and society; from the potential effects of restrictive immigration policy on America’s status as a research powerhouse, to the implications of global connectedness enabled by new communications infrastructure. The purpose of the program was to amplify the weak signals around the group, and by doing so to identify future opportunities while also recognizing possible pitfalls.
As someone who has the privilege of regularly interacting with many of the entrepreneurs, technologists, and designers creating the future, it got me thinking about activity and changes happening now that may point to interesting trends to watch in the months and years to come. Some of these may be things that we witness everyday but deserve more reflection; others may be relatively new additions to our lexicon.
I thought I’d start the conversation and introduce seven of the “weak signals” that have my antennae at attention. I’ll be expanding on them in future posts.
1. Free at last … Entrepreneurs are free at last
Much has been written about the “lean startup” and the ability of companies that leverage Internet technologies to be highly capital efficient. Fundamental enablers of this phenomenon include open source infrastructure, cloud resources, global talent, and new platforms that are available for viral growth and distribution. Extrapolating current trends, it’s clear that launching a software product will eventually approach “free”. What are the economics of this freedom and its implications for the venture capital industry?
